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Shopify merchant choosing between Ahrefs and SEMrush for SEO - Pielab thumbnail.

Ahrefs vs SEMrush: Comparison for Merchants in need

Ahrefs vs SEMrush: Comparison for Merchants in need

In terms of most effective tools for keyword research and planning, many of you have heard of two most popular SEO tools: Ahrefs and SEMrush. If you are confused about the differences between Ahrefs vs SEMrush so you can decide to utilize a suitable one, you have come to the right place. This article will…

business storytelling for shopify merchants

How Business Storytelling Builds Trust and Loyalty for Shopify Businesses

How Business Storytelling Builds Trust and Loyalty for Shopify Businesses

In today’s crowded ecommerce space, standing out takes more than great products and polished design. Shopify merchants need to form genuine connections with their audience to thrive. One of the ways to build this connection is with business storytelling. Business storytelling helps Shopify businesses earn trust, build emotional connections, and encourage customer loyalty. Instead of…

Shopify Structured Data

Shopify Structured Data: Why and How To Add It 

Shopify Structured Data: Why and How To Add It 

Ever wonder how some Shopify stores get rich snippets—like product seeding, ratings, price, or stock status, Shopify structured data—right on Google search results? The secret lies in structured data. In this article, we’ll break down what structured data is, why it’s important for your store’s SEO, and how to add it to your Shopify site…

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7 Useful Website Copywriting Tips for Better Conversion

7 Useful Website Copywriting Tips for Better Conversion

  As a business owner, you have put up content on your site to attract buyers but you barely got traffic or sales? Let’s switch up the content game for your site with website copywriting.    Website copywriting is one of the most essential elements for online business success. A compelling and well-structured content from…

Backlinks For Ecommerce (2)

The Ultimate 10-step Keyword Research Checklist For SEO Success

The Ultimate 10-step Keyword Research Checklist For SEO Success

If you want to improve your website’s visibility on Google, mastering keyword research is essential. Keywords help you understand what your audience is searching for and allow you to create content that can secure higher ranking on search results. That’s why every successful SEO strategy begins with a solid keyword research checklist. This simple guide…

The Best Shopify Plus Apps in 2025

The Best Shopify Plus Apps in 2025: Boost Sales & Efficiency

The Best Shopify Plus Apps in 2025: Boost Sales & Efficiency

In today’s fast-paced eCommerce environment, scaling your brand means more than just more orders — it means more complexity, higher customer expectations, and greater demand for automation. Besides free Shopify apps, you can consider Shopify Plus apps. These apps are purpose-built for high-growth and enterprise-level merchants, helping them streamline operations, enhance marketing, and ultimately, boost…

How to set up a Shopify store

How to set up a Shopify store: 10 easy steps for beginners

How to set up a Shopify store: 10 easy steps for beginners

  If you’re looking to start your own online business, you’ve probably found Shopify – one of the best ecommerce platforms for online store owners. With Shopify, you just need a few hours to create their own storefront for as little as $1 for your first month. You can reach customers all over the world,…

5 differences

Google Analytics vs Google Tag Manager: 5 Essential Differences

Google Analytics vs Google Tag Manager: 5 Essential Differences

Google provides a lot of tools for merchants to optimize their SEO and appear higher on search engines. However, if merchants don’t hold enough knowledge about the tools, they can be confused and unsure about their functions and how they can help with their SEO. Today, in this article, we will explore the differences between…

Backlinks For Ecommerce

How To Build BackLinks for Ecommerce: A Quick And Effective Guide in 2025

How To Build BackLinks for Ecommerce: A Quick And Effective Guide in 2025

    Learning how to build backlinks for your ecommerce business is one of the most important factors in helping your online store rank higher on search engines like Google. Backlinks from trusted websites signal credibility to search engines, boosting your rankings, traffic, and sales. This guide is created with the aim to help business…

Customer loyalty and Retention

Customer Loyalty and Retention Tips to Strengthen Long-Term Relationships

Customer Loyalty and Retention Tips to Strengthen Long-Term Relationships

Customer loyalty and retention are critical for long-term success in the eCommerce business. Customers will switch if they don’t feel valued or satisfied. Many merchants focus on gaining new customers but overlook retaining existing ones. This can mean missing out on the benefits that loyal customers bring as they will spend more, recommend the brand,…