AI tools for eCommerce are changing the way businesses sell online. They help automate customer support, improve product recommendations, and optimize marketing. This article will list some of the top options, so you can pick one and start to optimize your store.
How AI Benefits eCommerce?
AI tools for eCommerce are helping online sellers manage and optimize their stores much more effectively. Here are some specific benefits for you to visualize:
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Better customer service: Most online stores have installed AI chatbots to respond to customers immediately. Customers will also feel supported promptly and quickly, increasing the satisfaction rate with the store.
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Personalized shopping: AI can make product recommendations based on what customers browse and buy. For example, if a customer has previously purchased a laptop, AI tools for eCommerce can suggest accessories such as a mouse or a laptop bag, which will help increase your revenue.
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Smarter inventory management: Based on purchasing data, AI makes predictions about which products will sell best. From there, you will adjust your sales plan to order more before running out of stock, preventing shortages and retaining customers.
10 Best AI tools for Ecommerce
Here is a quick overview of the top ones:
1. Salesforce Einstein
If you want to receive analytics for personalizing customer experience, Salesforce Einstein is one of the top AI tools for eCommerce to try. Firstly, it is compatible with Salesforce’s CRM, so you can predict which customers are most likely to buy and target them effectively.
The built-in sales forecasting is also impressive, as it predicts future trends based on past data. Thus, you can plan ahead your marketing plan. Plus, it can recognize images and automatically tag and sort products for you.
Key Features:
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Forecast sales trends and customer behavior, enabling proactive strategy.
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Identify insights within datasets without requiring human involvement.
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Give customers personalized recommendations based on their behaviors.
2. Shopify Magic
Shopify Magic is an eCommerce AI solution to automate day-to-day work. It can write product descriptions, like for a new jewelry collection, in just seconds. Instead of typing everything yourself, AI creates fun and SEO-friendly content.
It also helps with emails by sending reminders to customers about their abandoned carts. Plus, it makes customer service easier by answering common questions, like shipping and returns, right from the chat window – no human needed!
Key Features:
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Generate unique and SEO-friendly descriptions in seconds to optimize product listings.
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Create personalized emails to entice customers and drive conversions.
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Enhance product images by stripping backgrounds for a clean, professional look.
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Provide real-time responses to FAQs, improving customer experience and reducing workload.
3. Hotjar
In order to gain a better understanding of user behavior, we suggest using Hotjar. It offers functionalities like session recordings and heatmaps that reflect where users scroll, click, and spend their time. It helps you know where to optimize.
Hotjar also features an AI-powered survey builder that makes it easy to collect feedback. Just tell Hotjar what you want to learn, like “Why don’t shoppers buy?” The AI suggests questions like “What stopped you from buying?” or “Were you able to find what you were looking for?” This saves you time while helping you obtain the right insights.
Key Features:
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Visual charts showing where users click, move, and scroll on your site.
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Replay of single-user sessions to track interactions and identify potential issues.
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Analysis of user drop-off points in the conversion process to see where bottlenecks occur.
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Tools to collect user opinions and insights directly from your site visitors.
4. Yotpo
When mentioning AI tools for eCommerce, Yotpo is one of the top contenders. This tool helps you to acquire more trust from customers by gathering reviews, post photos and product videos. When consumers read actual reviews and view images of other buyers, they believe in the brand and are willing to purchase.
Another great feature is automatic text message marketing. You can send special offers and reminders straight to customers’ phones. If someone adds an item to their cart but doesn’t check out, the app can send a friendly nudge like, “Hey, you left something in your cart! Complete your purchase now and get 10% off!”
Key Features:
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Obtain and display genuine reviews to generate confidence and stimulate sales.
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Illustrate genuine consumer photos to increase product appeal.
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Encourage repeat buyers with points, rebates, or rewards.
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Deliver offers and information straight to customers’ handsets.
5. Nosto
Nosto is also one of the best AI tools for eCommerce that enhances the customer shopping experience. Its most significant feature is product recommendations with over 20 self-learning algorithms. In fact, this tool provides personalized recommendations, such as 1:1 recommendations, image-based similar products, and replenishment suggestions. So, shoppers can find products that are relevant to their interests and needs, leading to higher engagement and sales.
Key features:
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Use AI to suggest relevant products based on customer behavior.
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Display customer photos and reviews to boost trust and sales.
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Target specific customer groups with personalized marketing campaigns.
6. Albert.ai
Albert.ai makes online advertising simple by using AI to manage and improve ads. It tracks customer behavior and adjusts ads in real-time to get better results.
When your company runs ads on Google and Facebook, Albert will spot where sales are coming from the most. It then puts more of the budget into the best-performing ads so that businesses can be smarter with their spending and earn more.
Albert also works on multiple platforms to make ads effective everywhere. When a company is launching a new product on Instagram, TikTok, and YouTube, Albert is the one who manages the strategy – keeping an eye on which platform is most active and focusing efforts there.
Key Features:
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Adjust ad spending in real-time based on customer behavior for better results.
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Manage ads across platforms like Google, Facebook, and TikTok to maximize performance.
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Analyze ad visuals, headlines, and colors to improve engagement and conversions.
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Run campaigns with minimal human input, allowing businesses to focus on strategy.
7. ViSenze
For those looking to enhance product discovery, ViSenze is an excellent eCommerce AI tool. It enables customers to search for products by image, text, or both. For example, if someone sees a fashionable jacket in an image, they can upload the picture, and ViSenze will find the same or similar products in your shop. It simplifies shopping and enables businesses to boost sales by matching customers with the correct products.
Furthermore, we recommend this app to online stores that would like to promote personalization. ViSenze will analyze customer activity and suggest products based on their interests. If the customer keeps looking at sneakers, the AI will suggest similar or new additions.
Key Features:
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Let users find products with images, text, or a mix of both.
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Suggest relevant products based on customer behavior.
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Automate product categorization for better search results.
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Work smoothly with various eCommerce platforms.
8. SearchPie
SearchPie is also known as one of the most powerful AI tools for eCommerce to optimize their site’s SEO. It has the ability to auto-generate SEO-friendly titles, descriptions, and content creation, which will improve your store‘s Google ranking. If you need to sell candles that are handcrafted, SearchPie is able to optimize your product description for more visits. SearchPie is even capable of compressing images so your site is kept fast without reducing image quality.
Key Features:
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Create SEO-friendly titles and descriptions for better search rankings.
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Update multiple pages at once to save time.
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Find the best keywords to help customers discover your store.
9. Zendesk Answer Bot
Zendesk Answer Bot is an artificial intelligence-powered chatbot designed to enhance customer service in online stores. It utilizes artificial intelligence to respond automatically to frequent customer questions with quick responses, independent of human interference. By reviewing customer questions, Answer Bot provides connected information from your knowledge base, resolving issues in a fast and efficient manner.
Key Features:
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Pull information from your existing resources to provide accurate answers.
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Operate across various platforms, including email, chat, and social media, to provide consistent support.
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Become more accurate in answers over time with every interaction.
10. True Fit
In general, buyers often stop by a store collection or a product for 10 to 20 seconds. And when they can not find their preference, they will leave. True Fit solves this by using AI to provide accurate size and style recommendations. It analyzes data from various brands and shopping behaviors to suggest the right products, helping customers feel more confident and reducing return rates.
Key Features:
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Provide precise size and fit guidance to improve customer satisfaction.
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Offer analytics and inventory optimization tools for decision-making.
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Deliver unified sizing recommendations across multiple brands.
Wrapping Up
AI is changing eCommerce by making shopping easier and smarter. It helps stores improve customer service, boost sales, and reduce returns. Moreover, choosing the best AI tools for eCommerce lets you automate tasks and optimize marketing strategies. Therefore, businesses that use AI effectively can stay ahead and drive long-term success.